Tax Free Groceries

It's an Oregon Tradition


Ron Brake

Co-Chief Petitioner

“Oregon voters have time and again rejected a tax on grocery sales. Our polling shows voters are overwhelmingly against taxing groceries and in favor of our measure to ensure our groceries remain tax-free. We’re confident that when given the choice, Oregon voters will clearly and overwhelmingly say Yes! Keep Our Groceries Tax-Free!”

Ron Brake is one of Oregon’s most respected and experienced executives in the food and consumer goods industries and an advocate in the fight against hunger.

Ron’s experience covers over 40 years of consumer goods industry experience, including ownership in two very successful FOOD 4 LESS Grocery stores, and Chairman of the Board of one of America's largest food wholesale businesses. Ron also serves on the Board of Directors of Oregon Food Bank.

Ron is the owner of Marketing Concepts, a general merchandise, housewares, kitchenware, educational toys and electronics sales representation agency specializing in sales to Kroger Companies, Fred Meyer, Costco Wholesale, Amazon.Com, Safeway Stores, Bi-Mart and other Northwest retail organizations.




Syd Hannigan

Co-Chief Petitioner

“Access to food is a basic need for every Oregonian. Keeping the price of groceries as low as possible improves the access to food. Taxing the sale of groceries especially hurts low and fixed income Oregonians. That’s why we need voters to say as loudly as possible – Yes! Keep Our Groceries Tax-Free!”

Syd Hannigan has had a highly recognized career in the grocery industry for over 40 years. She began her career with an 8 year position as Director of Marketing and Merchandising at the Berkley Coop in California where her marketing and merchandising innovation came with national recognition from FMI. She attended the Food Marketing program sponsored thru University of Southern California.

She followed with a long  and rewarding career with Safeway . She was selected as one of the first national  marketing  persons at the initiation of Safeway's national marketing efforts and worked out of the Safeway Corporate office for several years traveling frequently to nine divisions throughout the country.

She also was invited by the government of China to spend several months working with manufacturers on ways to increase their visibility in the US market.

Syd retired from Safeway in 2011 as the Director of Grocery, GM and Liquor in Portland . Syd currently serves on the Board of Directors of the Oregon Food Bank. She is co- founder of Pivotal Tools that has a  mission to help grocers by providing analytics, and leveraging technology, data, and creative insights, to deliver better performance to merchants.